Privacy Policy

1. Introduction

Appivo AB ("Appivo," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website appivo.com, use our platform, or engage with our services.

We operate in compliance with the General Data Protection Regulation (GDPR) for users in the European Economic Area (EEA), the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) for California residents, and other applicable data protection laws.

2. Information We Collect

2.1 Information You Provide

We collect information you voluntarily provide when you:

• Create an account or register for our services
• Fill out contact forms or request information
• Subscribe to our newsletter
• Communicate with us via email, phone, or chat
• Apply for employment opportunities

This information may include:

• Identity Data: Name, username, job title, company name
• Contact Data: Email address, phone number, billing address
• Account Data: Username, password, account preferences
• Transaction Data: Payment details, purchase history, subscription information
• Communication Data: Messages, support tickets, feedback

2.2 Information Collected Automatically

When you access our website or platform, we automatically collect:

• Technical Data: IP address, browser type and version, operating system, device information
• Usage Data: Pages visited, time spent on pages, click patterns, referring URLs
• Location Data: General geographic location based on IP address

2.3 Cookies and Similar Technologies

We use cookies, pixels, and similar tracking technologies to collect information about your browsing activities. For detailed information about our cookie practices, please see our Cookie Policy section below.

3. How We Use Your Information

We process your personal data for the following purposes:

4. Legal Basis for Processing (GDPR)

Under the GDPR, we process your personal data based on the following legal grounds:

• Consent: Where you have given explicit consent for specific processing activities (e.g., marketing communications)
• Contract Performance: Where processing is necessary to fulfill our contractual obligations to you
• Legitimate Interests: Where processing is necessary for our legitimate business interests, provided these do not override your rights
• Legal Obligation: Where processing is required to comply with applicable laws

You may withdraw your consent at any time by contacting us at privacy@appivo.com.

5. How We Share Your Information

We may share your personal information with:

5.1 Service Providers

Third-party vendors who assist us in operating our business, such as cloud hosting providers, payment processors, email service providers, and analytics services. These providers are contractually obligated to protect your data and use it only for the purposes we specify.

5.2 Business Partners

With your consent, we may share information with integration partners to provide connected services you request.

5.3 Legal Requirements

We may disclose your information if required by law, court order, or government request, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

5.4 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change.

6. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence, including the United States and other countries where our service providers operate.

When we transfer data outside the EEA, we ensure appropriate safeguards are in place, including:

• Standard Contractual Clauses (SCCs) approved by the European Commission
• Transfers to countries with adequacy decisions
• Other lawful transfer mechanisms as required by applicable law

7. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including:

• Account Data: For the duration of your account plus 3 years after closure
• Transaction Data: 7 years for tax and accounting purposes
• Marketing Data: Until you unsubscribe or withdraw consent
• Analytics Data: 26 months from collection
• Support Communications: 3 years from resolution

After the retention period, data is securely deleted or anonymized for statistical purposes.

8. Your Privacy Rights

8.1 Rights Under GDPR (EEA Residents)

If you are located in the European Economic Area, you have the following rights:

8.2 Rights Under CCPA/CPRA (California Residents)

If you are a California resident, you have additional rights:

• Right to Know: What personal information we collect, use, and disclose
• Right to Delete: Request deletion of your personal information
• Right to Correct: Request correction of inaccurate information
• Right to Opt-Out: Opt-out of the sale or sharing of personal information
• Right to Limit: Limit use of sensitive personal information
• Right to Non-Discrimination: Not be discriminated against for exercising your rights

To exercise any of these rights, contact us at privacy@appivo.com. We will respond within the timeframes required by applicable law (30 days for GDPR, 45 days for CCPA).

9. Cookies and Tracking Technologies

We use the following types of cookies:

You can manage cookie preferences through your browser settings or our cookie consent banner. Note that disabling certain cookies may affect site functionality.

10. Data Security

We implement appropriate technical and organizational measures to protect your personal data, including:

• Encryption of data in transit (TLS/SSL) and at rest
• Regular security assessments and penetration testing
• Access controls and authentication mechanisms
• Employee training on data protection
• Incident response procedures

We are ISO 27001 certified and conduct annual GDPR audits to ensure ongoing compliance. For more information, visit our Security Portal.

11. Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately at privacy@appivo.com, and we will take steps to delete such information.

12. Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of material changes by posting the updated policy on our website with a new "Last Updated" date. For significant changes, we may also send you an email notification.

We encourage you to review this policy periodically to stay informed about how we protect your information.

14. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

If you are not satisfied with our response, you have the right to lodge a complaint with your local data protection authority. In Sweden, this is the Swedish Authority for Privacy Protection (IMY).